Penshoppe opens its new flagship store located at UP Town Center. Dubbed Penshoppe Capital, the 800-square meter fashion haven features an edgy yet minimalist layout with white walls, floors, and ceiling. It also has giant LED screens playing the brand’s latest campaigns in place of display windows.
I like how everything is laid out perfectly, making it a pleasant and unique shopping experience. Shoppers get to have a clear view of the brand’s offering at a macro perspective, at the same time, easily move from one section to another.
Penshoppe Capital at UP Town Center is home to Penshoppe’s biggest selection of fashion pieces. From fresh drops to classic favorites like essential shirts and DenimLab pants, it will be the one place where anyone can go to see everything that the brand offers at a specific time. Oh, and insider tip? There are some pieces that are only available here at Penshoppe Capital!
their cool DenimLab section
The store is launched together with the brand’s 2017 Spring-Summer collection, which is composed mostly of functional yet trendy pieces that are perfect for making the most out of your summer. With fashion inspired by the free spirit of music and arts festivals, the new collection features a myriad of summer staples that are given a fashionable update by mixing muted and neutral tones with subtle intricate details and dynamic tropical prints.
I had a great time shopping at Penshoppe Capital! I ended up with a basket full of clothes! I can’t wait to share my #OOTDs! Shooting and posting them soon here in the blog. 😉